Maintaining equilibria during exploration in sponsored search auctions

Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)

Volumn 4858 LNCS, Issue , 2007, Pages 119-130

  Wortman, Jennifer ^a   Vorobeychik, Yevgeniy ^b   Li, Hong ^c   Langford, John ^d  

^a UNIVERSITY OF PENNSYLVANIA   (United States)

^b UNIVERSITY OF MICHIGAN   (United States)

^c RUTGERS UNIVERSITY   (United States)

^d YAHOO RESEARCH   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

COST BENEFIT ANALYSIS; ECONOMIC ANALYSIS; INFORMATION ANALYSIS; PARAMETER ESTIMATION;

PRICING POLICIES; SEARCH AUCTIONS;

SEARCH ENGINES;

EID: 38449084445     PISSN: 03029743     EISSN: 16113349     Source Type: Book Series    
DOI: 10.1007/978-3-540-77105-0_14     Document Type: Conference Paper

References (10)

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