A classification of online bidders in a private value auction: Evidence from eBay

International Journal of Electronic Marketing and Retailing

Volumn 1, Issue 4, 2007, Pages 322-338

  Hou, Jianwei ^a   Rego, Cesar ^b  

^a MINNESOTA STATE UNIVERSITY   (United States)

^b UNIVERSITY OF MISSISSIPPI   (United States)

Author keywords

Bidding behaviour; Cluster analysis; EBay; Internet marketing and retailing; Online auctions; Online bidder classification; Online bidders; Private value auction

Indexed keywords

EID: 34848891759     PISSN: 17411025     EISSN: 17411033     Source Type: Journal    
DOI: 10.1504/IJEMR.2007.014847     Document Type: Article

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