Inventor perseverance after being told to quit: The role of cognitive biases

Journal of Behavioral Decision Making

Volumn 20, Issue 3, 2007, Pages 253-272

  Åstebro, Thomas ^a   Jeffrey, Scott A ^b   Adomdza, Gordon K ^b  

^a UNIVERSITY OF TORONTO   (Canada)

^b UNIVERSITY OF WATERLOO   (Canada)

Author keywords

Decision biases; Inventor behavior; Optimism; Overconfidence; Sunk cost bias

Indexed keywords

EID: 34547501589     PISSN: 08943257     EISSN: 10990771     Source Type: Journal    
DOI: 10.1002/bdm.554     Document Type: Article

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