The performance effect of organizational learning and market orientation

Industrial Marketing Management

Volumn 36, Issue 6, 2007, Pages 694-708

  Jiménez Jiménez, Daniel ^a   Cegarra Navarro, Juan G ^b  

^a UNIVERSITY OF MURCIA   (Spain)

^b TECHNICAL UNIVERSITY OF CARTAGENA   (Spain)

Author keywords

Competitive advantage; Learning orientation; Market orientation; Organizational learning; Performance

Indexed keywords

EID: 34250675977     PISSN: 00198501     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.indmarman.2006.02.008     Document Type: Article

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