Rhetorical figures and the translation of advertising headlines

Language and Literature

Volumn 15, Issue 2, 2006, Pages 159-182

  Smith, Karen ^a  

^a SHEFFIELD HALLAM UNIVERSITY   (United Kingdom)

Author keywords

Advertisements; Headlines in advertisements; Rhetorical figures; Russian advertising; Stylistic analysis; Translation strategies

Indexed keywords

EID: 34248716610     PISSN: 09639470     EISSN: 14617293     Source Type: Journal    
DOI: 10.1177/0963947006063745     Document Type: Article

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