What is personalization? perspectives on the design and implementation of personalization in information systems

Journal of Organizational Computing and Electronic Commerce

Volumn 16, Issue 3-4, 2006, Pages 179-202

  Fan, Haiyan ^a   Poole, Marshall Scott ^a  

^a TEXAS A AND M UNIVERSITY   (United States)

Author keywords

Classification scheme; Design philosophy; Electronic commerce; Ideal types; Mobile commerce; Multiparadigm review; Personalization

Indexed keywords

EID: 33846011058     PISSN: 10919392     EISSN: None     Source Type: Journal    
DOI: 10.1207/s15327744joce1603&4_2     Document Type: Article

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