Modeling initial and repeat online trust in B2C E-commerce

Proceedings of the Annual Hawaii International Conference on System Sciences

Volumn 6, Issue , 2006, Pages

  Kong, Wei Chang ^a   Hung, Yu Ting Caisy ^a  

^a NATIONAL UNIVERSITY OF SINGAPORE   (Singapore)

Author keywords

[No Author keywords available]

Indexed keywords

ELABORATION LIKELIHOOD MODEL (ELM); ONLINE TRANSACTIONS; VENDOR-RELATED ATTRIBUTES;

CUSTOMER SATISFACTION; ELECTRONIC COMMERCE; MAXIMUM LIKELIHOOD ESTIMATION; RESEARCH AND DEVELOPMENT MANAGEMENT; SYSTEMS ANALYSIS;

ONLINE SYSTEMS;

EID: 33749595983     PISSN: 15301605     EISSN: None     Source Type: Conference Proceeding    
DOI: 10.1109/HICSS.2006.354     Document Type: Conference Paper

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