A comparison of Turkish buyers' and sellers' perceptions of ethical behaviors within the buyer-seller dyad

Journal of Euromarketing

Volumn 15, Issue 2, 2006, Pages 27-50

  Gegez, A Ercan ^a   Inks, Scott A ^b   Avila, Ramon A ^b  

^a MARMARA UNIVERSITY   (Turkey)

^b BALL STATE UNIVERSITY   (United States)

Author keywords

Buyer initiated behaviors; Buyers and sellers; Customer oriented; Deontological; Ethical dilemmas; Ethical sensitivity; Ethics; Salespeople; Salesperson behavior; Seller initiated behaviors; Teleological; Turkey; Turkish buyers and sellers

Indexed keywords

ETHICS; PERCEPTION;

EURASIA; TURKEY;

EID: 33745616805     PISSN: 10496483     EISSN: 15286967     Source Type: Journal    
DOI: 10.1300/J037v15n02_03     Document Type: Review

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