Methods in sales research: Perceived trust in business-to–business sales: A new measure

Journal of Personal Selling and Sales Management

Volumn 19, Issue 3, 1999, Pages 61-71

  Plank, Richard E ^a   Reid, David A ^b   Pullins, Ellen Bolman ^c  

^a CITY UNIVERSITY OF NEW YORK   (United States)

^b BINGHAMTON UNIVERSITY   (United States)

^c OHIO STATE UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 85009580395     PISSN: 08853134     EISSN: 15577813     Source Type: Journal    
DOI: 10.1080/08853134.1999.10754182     Document Type: Article

References (19)

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