Monetary incentives and mood

Journal of Marketing Research

Volumn 43, Issue 2, 2006, Pages 267-275

  Meloy, Margaret G ^a   Russo, J Edward ^b,c   Miller, Elizabeth Gelfand ^d  

^a PENNSYLVANIA STATE UNIVERSITY   (United States)

^b Department of Marketing ^*  (United States)

^c The Samuel Curtis Johnson Graduate School of Management   (United States)

^d BOSTON COLLEGE   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 33744518655     PISSN: 00222437     EISSN: None     Source Type: Journal    
DOI: 10.1509/jmkr.43.2.267     Document Type: Article

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