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Volumn 22, Issue 7, 2005, Pages 397-403

Direct-to-consumer prescription drug advertising: Concerns and evidence on consumers' benefit

Author keywords

Advertising; Consumers; Drugs; Medical prescriptions

Indexed keywords


EID: 28844480482     PISSN: 07363761     EISSN: None     Source Type: Journal    
DOI: 10.1108/07363760510631138     Document Type: Article
Times cited : (13)

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* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.