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Volumn 346, Issue 7, 2002, Pages 524-526
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Direct-to-consumer advertising - Education or emotion promotion?
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Author keywords
[No Author keywords available]
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Indexed keywords
ADVERTIZING;
CONSUMER;
DRUG INDUSTRY;
DRUG MARKETING;
EDITORIAL;
EMOTION;
FOOD AND DRUG ADMINISTRATION;
HEALTH PROMOTION;
PATIENT EDUCATION;
PRESCRIPTION;
PRIORITY JOURNAL;
CLINICAL APPROACH/SOURCE;
GOVERNMENT REGULATION;
HEALTH CARE AND PUBLIC HEALTH;
ADVERTISING;
DRUG INDUSTRY;
GOVERNMENT REGULATION;
HUMANS;
LEGISLATION, DRUG;
MARKETING OF HEALTH SERVICES;
PATIENT EDUCATION;
PHARMACEUTICAL PREPARATIONS;
PRESCRIPTIONS, DRUG;
UNITED STATES;
UNITED STATES FOOD AND DRUG ADMINISTRATION;
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EID: 0037075273
PISSN: 00284793
EISSN: None
Source Type: Journal
DOI: 10.1056/NEJM200202143460713 Document Type: Editorial |
Times cited : (131)
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References (18)
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