Combining Service and Sales at the Point of Customer Contact: A Retail Banking Example

Journal of Service Research

Volumn 2, Issue 1, 1999, Pages 34-49

  Evans, Kenneth R ^a   Arnold, Todd J ^a   Grant, John A ^b  

^a UNIVERSITY OF MISSOURI   (United States)

^b OHIO DOMINICAN UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 27544492085     PISSN: 10946705     EISSN: 15527379     Source Type: Journal    
DOI: 10.1177/109467059921004     Document Type: Article

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