Exploring the role of expert power in channel management: An empirical study

Industrial Marketing Management

Volumn 34, Issue 5, 2005, Pages 487-494

  Sahadev, Sunil ^a  

^a INDIAN INSTITUTE OF MANAGEMENT KOZHIKODE   (India)

Author keywords

Channel communication; Channel cooperation; Channel management; Channel relationships; Expert power

Indexed keywords

EID: 20344401777     PISSN: 00198501     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.indmarman.2004.11.002     Document Type: Article

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