Exclusive territories and performance dimensions in industrial distribution channels

Industrial Marketing Management

Volumn 34, Issue 5, 2005, Pages 535-544

  González Hernando, Santiago ^a   Iglesias, Víctor ^a   Trespalacios, Juan A ^a  

^a UNIVERSITY OF OVIEDO   (Spain)

Author keywords

Economic outcomes; Exclusive territories; Marketing channels; Role performance

Indexed keywords

EID: 20344383483     PISSN: 00198501     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.indmarman.2004.12.004     Document Type: Article

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