Antecedents to customer involvement in product development: Comparing US and Chinese firms

European Management Journal

Volumn 22, Issue 2, 2004, Pages 244-255

  Lin, Xiaohua ^a   Germain, Richard ^b  

^a UNIVERSITY OF WINDSOR   (Canada)

^b UNIVERSITY OF LOUISVILLE   (United States)

Author keywords

Customer orientation; Environmental; Industrial; Organizational context; US versus Chinese manufacturing firms

Indexed keywords

EID: 1642276929     PISSN: 02632373     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.emj.2004.01.009     Document Type: Article

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