Brand perceptions and the market for common stock

Journal of Financial and Quantitative Analysis

Volumn 40, Issue 1, 2005, Pages 57-85

  Frieder, Laura ^a   Subrahmanyam, Avanidhar ^b  

^a PURDUE UNIVERSITY   (United States)

^b UNIVERSITY OF CALIFORNIA   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 15844419542     PISSN: 00221090     EISSN: None     Source Type: Journal    
DOI: 10.1017/s0022109000001745     Document Type: Article

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