Comments on "Models and managers: The concept of a decision calculus"

Management Science

Volumn 50, Issue 12 SUPPL., 2004, Pages 1854-1860

  Little, John D C ^a  

^a MASSACHUSETTS INSTITUTE OF TECHNOLOGY   (United States)

Author keywords

Decision calculus; Decision support; DSS; Managerial models; Marketing models

Indexed keywords

DECISION CALCULUS; MANAGERIAL MODELS; MARKETING MODELS;

DATABASE SYSTEMS; KNOWLEDGE BASED SYSTEMS; MANAGEMENT SCIENCE; MARKETING; MATHEMATICAL MODELS; MATHEMATICAL TECHNIQUES; WORLD WIDE WEB;

DECISION SUPPORT SYSTEMS;

EID: 11844249353     PISSN: 00251909     EISSN: None     Source Type: Journal    
DOI: 10.1287/mnsc.1040.0310     Document Type: Review

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