Attitude and affect: New frontiers of research in the 21st century

Journal of Business Research

Volumn 58, Issue 4, 2005, Pages 477-482

  Malhotra, Naresh K ^a  

^a GEORGIA INSTITUTE OF TECHNOLOGY   (United States)

Author keywords

Affect; Affect cognition interaction; Attitude

Indexed keywords

EID: 11244261528     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0148-2963(03)00146-2     Document Type: Article

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