An international investigation of cultural and demographic effects on domestic retail loyalty

International Marketing Review

Volumn 18, Issue 5, 2001, Pages 521-541

  Straughan, Robert D ^a   Albers Miller, Nancy D ^b  

^a WASHINGTON AND LEE UNIVERSITY   (United States)

^b UNIVERSITY OF NORTH TEXAS   (United States)

Author keywords

Customer loyalty; International business; National cultures; Retail trade

Indexed keywords

EID: 0442329979     PISSN: 02651335     EISSN: None     Source Type: Journal    
DOI: 10.1108/EUM0000000006044     Document Type: Article

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