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Volumn 29, Issue 2, 2003, Pages 143-158

Optimal generic advertising in an imperfectly competitive food industry with variable proportions

Author keywords

Dorfman Steiner theorem; Generic advertising; Oligopoly power; Oligopsony power

Indexed keywords

ADVERTISING; FOOD INDUSTRY; FOOD MARKET; LIVESTOCK FARMING; OLIGOPOLY;

EID: 0141706801     PISSN: 01695150     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0169-5150(03)00046-X     Document Type: Article
Times cited : (19)

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