The adaptation of host market positioning strategies: Empirical evidence on Australian exporters

Journal of International Marketing

Volumn 9, Issue 3, 2001, Pages 41-62

  Dow, Douglas ^a  

^a NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0040968767     PISSN: 1069031X     EISSN: None     Source Type: Journal    
DOI: 10.1509/jimk.9.3.41.19923     Document Type: Article

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