The 3R framework: Improving e-strategy across reach, richness, and range

Business Horizons

Volumn 46, Issue 2, 2003, Pages 5-14

  Wells, John D ^a   Gobeli, David H ^b  

^a WASHINGTON STATE UNIVERSITY   (United States)

^b OREGON STATE UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0037341755     PISSN: 00076813     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0007-6813(03)00004-1     Document Type: Article

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