Pharmaceuticals: The new brand arena

International Journal of Market Research

Volumn 44, Issue 4, 2002, Pages 385-404

  Chandler, Jon ^a   Owen, Mike ^a  

^a NONE

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[No Author keywords available]

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EID: 0036555628     PISSN: 14707853     EISSN: None     Source Type: Journal    
DOI: None     Document Type: Review

References (22)

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