Segmenting domestic tourism demand: Application of factor and cluster analyses

Tourism

Volumn 50, Issue 2, 2002, Pages 165-174

  Horvat, Jasna ^a   Katavić, Sanda ^a   Mikrut, Martina ^a  

^a JOSIP JURAJ STROSSMAYER UNIVERSITY OF OSIJEK   (Croatia)

Author keywords

Cluster analysis; Domestic tourism demands; Factor analysis; Market segmentation

Indexed keywords

QUESTIONNAIRE SURVEY; TOURISM MARKET; TOURIST BEHAVIOR; TOURIST DESTINATION;

CROATIA;

EID: 0036406995     PISSN: 13327461     EISSN: None     Source Type: Journal    
DOI: None     Document Type: Article

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