New media, creativity, and the olympics: A case study into the use of #NBCFail during the sochi winter games

Communication and Sport

Volumn 4, Issue 3, 2016, Pages 243-260

  Girginova, Katerina ^a  

^a UNIVERSITY OF PENNSYLVANIA   (United States)

Author keywords

Creativity; Hypermedia event; Olympics; Sochi; Twitter

Indexed keywords

EID: 85017385179     PISSN: 21674795     EISSN: 21674809     Source Type: Journal    
DOI: 10.1177/2167479515576101     Document Type: Article

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