Calculating the economic value of customers to an organisation

Australian Accounting Review

Volumn 11, Issue 23, 2001, Pages 62-72

  Andon, Paul ^a   Baxter, Jane ^a   Bradley, Graham ^a  

^a UNIVERSITY OF NEW SOUTH WALES   (Australia)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 85015476448     PISSN: 10356908     EISSN: 18352561     Source Type: Journal    
DOI: 10.1111/j.1835-2561.2001.tb00181.x     Document Type: Article

References (28)

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