How do in-store environmental cues influence chinese shoppers? A study of hypermarket customers in hong kong

Journal of International Consumer Marketing

Volumn 13, Issue 4, 2001, Pages 73-104

  Chan, Ricky Y K ^a   Tai, Susan ^a  

^a Department of Building Services Engineering   (Hong Kong)

Author keywords

Environmental cues; Hypermarket; Resource expenditures; Shopping values; Store atmospherics

Indexed keywords

EID: 85011531819     PISSN: 08961530     EISSN: 15287068     Source Type: Journal    
DOI: 10.1300/J046v13n04_05     Document Type: Article

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