Construct validation of a measure of adaptive-innovative cognitive styles in consumption

International Journal of Research in Marketing

Volumn 13, Issue 3, 1996, Pages 201-213

  Bagozzi, Richard P ^a   Foxall, Gordon R ^b  

^a UNIVERSITY OF MICHIGAN   (United States)

^b UNIVERSITY OF BIRMINGHAM   (United Kingdom)

Author keywords

Adaption innovation; Cognitive style; Construct validity; Innovativeness

Indexed keywords

EID: 0030191371     PISSN: 01678116     EISSN: None     Source Type: Journal    
DOI: 10.1016/0167-8116(96)00010-9     Document Type: Article

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