A comparison of two-year and four-year adult students: Motivations to attend college and the importance of choice criteria

Journal of Marketing for Higher Education

Volumn 12, Issue 1, 2002, Pages 31-48

  Broekemier, Greg M ^a  

^a UNIVERSITY OF NEBRASKA AT KEARNEY   (United States)

Author keywords

Adult; Choice; College; Importance; Motivation; Student; University

Indexed keywords

EID: 85011440899     PISSN: 08841241     EISSN: 15407144     Source Type: Journal    
DOI: 10.1300/J050v12n01_03     Document Type: Article

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