Customer clubs in a relationship perspective: A telecom case

Managing Service Quality: An International Journal

Volumn 14, Issue , 2004, Pages 157-168

  Gustafsson, Anders ^a   Roos, Inger ^a   Edvardsson, Bo ^a  

^a KARLSTAD UNIVERSITY   (Sweden)

Author keywords

Customer loyalty; Customer relations; Perception; Sweden; Telecommunications

Indexed keywords

EID: 84992975957     PISSN: 09604529     EISSN: None     Source Type: Journal    
DOI: 10.1108/09604520410528581     Document Type: Article

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