From marketing knowledge tomarketing principles

Marketing Theory

Volumn 2, Issue 4, 2002, Pages 345-353

  Uncles, Mark ^a  

^a UNIVERSITY OF NEW SOUTH WALES   (Australia)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84992838162     PISSN: 14705931     EISSN: None     Source Type: Journal    
DOI: 10.1177/147059310200200404     Document Type: Article

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