The anti-planner's tactics to thwart planning initiation

Journal of Strategic Marketing

Volumn 4, Issue 4, 1996, Pages 239-253

  Harris, Lloyd C ^a  

^a CARDIFF UNIVERSITY   (United Kingdom)

Author keywords

Counter implementation; Plan formulation; Plan implementation; Plan initiation

Indexed keywords

EID: 84990330199     PISSN: 0965254X     EISSN: 14664488     Source Type: Journal    
DOI: 10.1080/09652549600000007     Document Type: Article

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