Conceptualizing product quality: The case of wine

Marketing Theory

Volumn 6, Issue 4, 2006, Pages 467-483

  Charters, Steve ^a   Pettigrew, Simone ^b  

^a EDITH COWAN UNIVERSITY   (Australia)

^b UNIVERSITY OF WESTERN AUSTRALIA   (Australia)

Author keywords

consumers; objective quality; quality conceptualization; subjective quality; wine

Indexed keywords

EID: 84990318044     PISSN: 14705931     EISSN: None     Source Type: Journal    
DOI: 10.1177/1470593106069932     Document Type: Article

References (41)

1. Anon (2003) Starting a Cellar. URL (consulted April 2003): http://www.wineontheweb.com/consumer_advice/startingacellar/startingacellar.html
2. Belk, R.W. (1975) ‘Situational Variables and Consumer Behaviour’, Journal of Consumer Research 2(December): 157–164.
3. Bolton, R.N. and Drew, J.H. (1991) ‘A Multistage Model of Customers’ Assessments ofService Quality and Value’, Journal of Consumer Research 17(March): 375–384.
4. Bristol, T. and Fern, E.F. (1996) ‘Exploring the Atmosphere Created by Focus Group Interviews:Comparing Consumers’ Feelings Across Qualitative Techniques’, Journal of the Market Research Society 38(2): 185–196.
5. Caillard, A. and Langton, S. (2000) Langton’s Australian Fine Wine: Buying andInvestment Guide (4th edn). Sydney: Media21 Publishing.
6. Calder, B.J. (1977) ‘Focus Groups and the Nature of Qualitative Marketing Research’, Journal of Marketing Research 14(August): 353–364.
7. Charters, S. (2002) ‘The Two Wines’, paper presented at the Bacchus to the FutureConference, Brock University, St. Catherines, Ontario, May.
8. Charters, S. and Pettigrew, S. (2003) ‘I Like it but How do I Know if it’s AnyGood?’ Quality and Preference in Wine Consumption’, Journal of Research for Consumers 5, URL (consulted February 2005): www.jrconsumers.com
9. Charters, S. and Pettigrew, S. (2005) ‘Is Wine Consumption an Aesthetic Experience?’, Journal of Wine Research 16(2): 37–52.
10. Charters, S. and Pettigrew, S. (2006) ‘Product Involvement and the Evaluation of Wine Quality’, Qualitative Market Research 9(2): 181–193.
11. Day, E. and Castleberry, S.B. (1986) ‘Defining and Evaluating Quality: The Consumer’s View’, Advances in Consumer Research 13: 94–98.
12. Delbridge, A, and Bernard, J.R.L. (eds) (1998) The Macquarie Concise Dictionary. Sydney: The Macquarie Library.
13. Douglas, J.D. (1985) Creative Interviewing. Beverly Hills, CA: SAGE.
14. Garvin, D.A. (1984) ‘What Does “Product Quality” Really Mean?’, The Sloan Management Review (Autumn): 25–43.
15. Garvin, D.A. (1987) ‘Competing on the Eight Dimensions of Quality’, Harvard Business Review(November–December): 101–109.
16. Gutman, J. (1982) ‘A Means-end Chain Model Based on Consumer Categorization Processes’, Journal of Marketing 46(Spring): 60–72.
17. Holbrook, M.B. (1981) ‘Integrating Compositional and Decompositional Analyses toRepresent the Intervening Role of Perceptions in Evaluative Judgments’, Journal of Marketing Research 18(February): 13–28.
18. Holbrook, M.B. (1994) ‘The Nature of Customer Value: AnAxiology of Services in the Consumption Experience’, in R.T. Rust and R.L. Oliver (eds) Service Quality: New Directions in Theory and Practice, pp.21–71. Thousand Oaks, CA: SAGE.
19. Holbrook, M.B. (ed.) (1999) Consumer Value: A Framework for Analysis andResearch. New York: Routledge.
20. Holbrook, M.B. and Corfman, K.P. (1985) ‘Quality and Value in the ConsumptionExperience: Phaedrus Rides Again’, in J. Jacoby and J.C. Olson (eds) Perceived Quality: How Consumers View Stores andMerchandise, pp. 31–57. Lexington, MA: D. C. Heath.
21. Huberman, A.M. and Miles, M.B. (1994) ‘Data Management and AnalysisMethods’, in N.K. Denzin and Y.S. Lincoln (eds) Handbook of Qualitative Research, pp.428–444. Thousand Oaks, CA: SAGE.
22. Jacoby, J, and Olson, J.C. (1985) ‘Preface’, in J. Jacoby and J.C. Olson (eds) Perceived Quality: How Consumers View Stores andMerchandise, pp. xi–xiii. Lexington, MA: D. C. Heath.
23. Jacoby, J., Olson, J.C. and Haddock, R.A. (1971) ‘Price, Brand Name!! and Product Composition Characteristics asDeterminants of Perceived Quality’, Journal of Applied Psychology 55(6): 570–579.
24. Janesick, V.J. (1994) ‘The Dance of Qualitative ResearchDesign’, in N.K. Denzin and Y.S. Lincoln (eds) Handbook of Qualitative Research, (pp.209–219). Thousand Oaks, CA: SAGE.
25. Lichtenstein, D.R., Bloch, P.H. and Black, W.C. (1988) ‘Correlates of Price Acceptability’, Journal of Consumer Research 15(2): 243–253.
26. Mano, H. and Oliver, R.L. (1993) ‘Assessing the Dimensionality and Structure of the ConsumptionExperience: Evaluation, Feeling and Satisfaction’, Journal of Consumer Research 20(December): 451–466.
27. Markham, D. (1998) 1855: A History of the Bordeaux Classification. New York: John Wiley.
28. Monroe, K.B. and Krishnan, R. (1985) ‘The Effect of Price on SubjectiveProduct Evaluations’, in J. Jacoby and J.C. Olson (eds) Perceived Quality: How Consumers View Stores andMerchandise, pp. 209–232. Lexington, MA: D. C. Heath.
29. Morgan, D.L. (1988) Focus Groups as Qualitative Research. Newbury Park, CA: SAGE.
30. Oliver, R.L. (1997) Satisfaction: A Behavioral Perspective on theConsumer. New York: McGraw Hill.
31. Olson, J.C. and Jacoby, J. (1972) ‘Cue Utilization in the Quality Perception Process’, Advances in Consumer Research 3: 167–179.
32. Pirsig, R.M. (1991) Zen and the Art of Motorcycle Maintenance. London: Random House.
33. Quester, P.G. and Smart, J. (1998) ‘The Influence of Consumption Situation and Product Involvementover Consumers’ Use of Product Attributes’, The Journal of Consumer Marketing 15(3): 220–238.
34. Robinson, J. (ed.) (1999) The Oxford Companion to Wine (2nded.). Oxford: Oxford University Press.
35. Roby, N. (2005) ‘After Sideways’, Decanter: California Supplement 48-48.
36. Rokeach, M. (1968) Beliefs, Attitudes and Values. San Francisco, CA: Josey-Bass.
37. Steenkamp, J.-B.E.M. (1989) Product Quality. Assen: Van Gorcum.
38. Steenkamp, J.-B.E.M. (1990) ‘Conceptual Model of the Quality Perception Process’, Journal of Business Research 21: 309–333.
39. Sweeney, J.C. and Soutar, G.N. (1995) ‘Quality and Value: An Exploratory Study’, International Journal of Business Studies 3(2): 51–66.
40. Wallendorf, M. and Belk, R.W. (1989) ‘Assessing Trustworthiness in Naturalistic Consumer Research’, in E. Hirschman (ed.) Interpretive Consumer Research, pp.69–83. Provo, UT: Association for Consumer Research.
41. Zeithaml, V.A. (1988) ‘Consumer Perceptions of Price, Quality, and Value: A MeansendModel and Synthesis of Evidence’, Journal of Marketing 52(July): 2–22.