Impact of business strategies of automobile manufacturers in Thailand

International Journal of Emerging Markets

Volumn 6, Issue 1, 2011, Pages 17-37

  Phongpetra, Vichak ^a   Johri, Lalit M ^b  

^a BURAPHA UNIVERSITY   (Thailand)

^b UNIVERSITY OF OXFORD   (United Kingdom)

Author keywords

Automotive industry; Corporate strategy; Organizational performance; Thailand

Indexed keywords

EID: 84986133514     PISSN: 17468809     EISSN: 17468817     Source Type: Journal    
DOI: 10.1108/17468801111104359     Document Type: Article

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