Exploring the needs of SMEs for mobile data technologies: The role of qualitative research techniques

Qualitative Market Research: An International Journal

Volumn 5, Issue 3, 2002, Pages 199-209

  Harker, Debra ^a   Van Akkeren, Jeanette ^a  

^a UNIVERSITY OF THE SUNSHINE COAST   (Australia)

Author keywords

Australia; Communications technology; Data transmission; Focus groups; Small to medium sized enterprises

Indexed keywords

EID: 84986109100     PISSN: 13522752     EISSN: None     Source Type: Journal    
DOI: 10.1108/13522750210432002     Document Type: Review

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