메뉴 건너뛰기




Volumn 17, Issue 1, 1999, Pages 21-32

Measuring service quality: Current thinking and future requirements

Author keywords

Customer satisfaction; Marketing research; Models; Research measurement; Service quality; Services marketing

Indexed keywords


EID: 84986084309     PISSN: 02634503     EISSN: None     Source Type: Journal    
DOI: 10.1108/02634509910253777     Document Type: Review
Times cited : (144)

References (60)
  • 1
    • 33746796961 scopus 로고
    • An empirical assessment of the SERVQUAL scale
    • Babakus, E. and Boller, G.W. (1992), “An empirical assessment of the SERVQUAL scale”, Journal of Business Research, Vol. 24 No. 3, pp. 253-68.
    • (1992) Journal of Business Research , vol.24 , Issue.3 , pp. 253-268
    • Babakus, E.1    Boller, G.W.2
  • 2
    • 84986168621 scopus 로고    scopus 로고
    • Listening to the customer: the concept of a service-quality information system
    • Spring
    • Berry, L.L. and Parasuraman, A. (1997), “Listening to the customer: the concept of a service-quality information system”, Sloan Management Review, Spring, pp. 65-76.
    • (1997) Sloan Management Review , pp. 65-76
    • Berry, L.L.1    Parasuraman, A.2
  • 3
    • 0001799255 scopus 로고
    • Quality measurement in professional services firms
    • Bojanic, D.C. (1991), “Quality measurement in professional services firms”, Journal of Professional Services Marketing, Vol. 7 No. 2, pp. 27-36.
    • (1991) Journal of Professional Services Marketing , vol.7 , Issue.2 , pp. 27-36
    • Bojanic, D.C.1
  • 4
    • 84986108755 scopus 로고
    • A multistage model of customers’ assessments of service quality and value
    • Bolton, R.N. and Drew, J.H. (1991a), “A multistage model of customers’ assessments of service quality and value”, Journal of Consumer Research, Vol. 17 No. 4, pp. 375-84.
    • (1991) Journal of Consumer Research , vol.17 , Issue.4 , pp. 375-384
    • Bolton, R.N.1    Drew, J.H.2
  • 5
    • 84986139881 scopus 로고
    • A longitudinal analysis of the impact of service changes on customer attitudes
    • January
    • Bolton, R.N. and Drew, J.H. (1991b), “A longitudinal analysis of the impact of service changes on customer attitudes”, Journal of Marketing, Vol. 55, January, pp. 1-9.
    • (1991) Journal of Marketing , vol.55 , pp. 1-9
    • Bolton, R.N.1    Drew, J.H.2
  • 6
    • 84986168800 scopus 로고
    • A dynamic process model of service quality: from expectations to behavioural intentions
    • February
    • Boulding, W., Kalra, A., Staelin, R. and Zeithamal, V.A. (1993), “A dynamic process model of service quality: from expectations to behavioural intentions”, Journal of Marketing Research, Vol. 30, February, pp. 7-27.
    • (1993) Journal of Marketing Research , vol.30 , pp. 7-27
    • Boulding, W.1    Kalra, A.2    Staelin, R.3    Zeithamal, V.A.4
  • 7
    • 27544444561 scopus 로고
    • Improving the measurement of service quality
    • Brown, T.J., Churchill, G.A. and Peter, J.P. (1993), “Improving the measurement of service quality”, Journal of Retailing, Vol. 69 No. 1, pp. 127-39.
    • (1993) Journal of Retailing , vol.69 , Issue.1 , pp. 127-139
    • Brown, T.J.1    Churchill, G.A.2    Peter, J.P.3
  • 8
    • 85036372776 scopus 로고    scopus 로고
    • SERVQUAL: review, critique, research agenda
    • Buttle, F. (1996), “SERVQUAL: review, critique, research agenda”, Journal of Marketing, Vol. 30 No. 1, pp. 8-32.
    • (1996) Journal of Marketing , vol.30 , Issue.1 , pp. 8-32
    • Buttle, F.1
  • 9
    • 84986068827 scopus 로고
    • Consumer perceptions of service quality: an assessment of the SERVQUAL dimensions
    • Spring
    • Carman, J.M. (1990), “Consumer perceptions of service quality: an assessment of the SERVQUAL dimensions”, Journal of Retailing, Vol. 66, Spring, pp. 33-55.
    • (1990) Journal of Retailing , vol.66 , pp. 33-55
    • Carman, J.M.1
  • 10
    • 0003068267 scopus 로고
    • Building a competitive advantage for service firms
    • Clow, K.F. and Vorhies, D.W. (1993), “Building a competitive advantage for service firms”, Journal of Services Marketing, Vol. 7 No. 1, pp. 22-32.
    • (1993) Journal of Services Marketing , vol.7 , Issue.1 , pp. 22-32
    • Clow, K.F.1    Vorhies, D.W.2
  • 11
    • 0031486788 scopus 로고    scopus 로고
    • Toward a TQM paradigm: using SERVQUAL to measure library service quality
    • Coleman, V., Xiao, Y., Bair, L. and Chollett, B. (1997), “Toward a TQM paradigm: using SERVQUAL to measure library service quality”, College & Research Libraries, Vol. 58 No. 3, p. 237.
    • (1997) College & Research Libraries , vol.58 , Issue.3 , pp. 237
    • Coleman, V.1    Xiao, Y.2    Bair, L.3    Chollett, B.4
  • 12
    • 0002381637 scopus 로고
    • Measuring service quality: a reexamination and extension
    • July
    • Cronin, J.J. and Taylor, S.A. (1992), “Measuring service quality: a reexamination and extension”, Journal of Marketing, Vol. 56, July, pp. 55-68.
    • (1992) Journal of Marketing , vol.56 , pp. 55-68
    • Cronin, J.J.1    Taylor, S.A.2
  • 13
    • 84986118518 scopus 로고
    • SERVPERF versus SERVQUAL: reconciling performance-based and perceptions-minus-expectations measurement of service quality
    • January
    • Cronin, J.J. and Taylor, S.A. (1994), “SERVPERF versus SERVQUAL: reconciling performance-based and perceptions-minus-expectations measurement of service quality”, Journal of Marketing, Vol. 58, January, pp. 125-31.
    • (1994) Journal of Marketing , vol.58 , pp. 125-131
    • Cronin, J.J.1    Taylor, S.A.2
  • 14
    • 0000924649 scopus 로고
    • A contingency framework for predicting causality between customer satisfaction and service quality
    • Dabholkar, P.A. (1995), “A contingency framework for predicting causality between customer satisfaction and service quality”, Advances in Consumer Research, Vol. 22, pp. 101-8.
    • (1995) Advances in Consumer Research , vol.22 , pp. 101-108
    • Dabholkar, P.A.1
  • 15
    • 0001864486 scopus 로고
    • Measuring the perceived quality of professional business services
    • Freeman, K.D. and Dart, J. (1993), “Measuring the perceived quality of professional business services”, Journal of Professional Services Marketing, Vol. 9 No. 1, pp. 27-47.
    • (1993) Journal of Professional Services Marketing , vol.9 , Issue.1 , pp. 27-47
    • Freeman, K.D.1    Dart, J.2
  • 16
    • 1842541206 scopus 로고    scopus 로고
    • Service expectations and perceptions revisited: adding product quality to SERVQUAL
    • Genestre, A. and Herbig, P. (1996), “Service expectations and perceptions revisited: adding product quality to SERVQUAL”, Journal of Marketing Theory and Practice, Vol. 4 No. 4, pp. 72-82.
    • (1996) Journal of Marketing Theory and Practice , vol.4 , Issue.4 , pp. 72-82
    • Genestre, A.1    Herbig, P.2
  • 17
    • 21844503055 scopus 로고
    • Consumer satisfaction and perceived quality: complementary or divergent constructs?
    • Gotlieb, J.B., Grewal, D. and Brown, S.W. (1994), “Consumer satisfaction and perceived quality: complementary or divergent constructs?”, Journal of Applied Psychology, Vol. 79 No. 6, pp. 875-85.
    • (1994) Journal of Applied Psychology , vol.79 , Issue.6 , pp. 875-885
    • Gotlieb, J.B.1    Grewal, D.2    Brown, S.W.3
  • 19
    • 84869571048 scopus 로고
    • A service quality model and its marketing implications
    • Grönroos, C. (1984), “A service quality model and its marketing implications”, European Journal of Marketing, Vol. 18 No. 4, pp. 36-44.
    • (1984) European Journal of Marketing , vol.18 , Issue.4 , pp. 36-44
    • Grönroos, C.1
  • 21
    • 3543095022 scopus 로고
    • The determinants of service quality: satisfiers and disatisfiers
    • Johnston, R. (1995), “The determinants of service quality: satisfiers and disatisfiers”, International Journal of Service Industry Management, Vol. 6 No. 5, pp. 53-71.
    • (1995) International Journal of Service Industry Management , vol.6 , Issue.5 , pp. 53-71
    • Johnston, R.1
  • 22
    • 83455236642 scopus 로고    scopus 로고
    • A canonical model of consumer evaluations and theoretical bases of expectations
    • Swartz, T.A. Bowen, D.E. and Brown, S.W. (Eds), JAI Press, Greenwich, CT
    • Iacobucci, D., Ostrom, A.L., Braig, B.M. and Bezjian-Avery, A. (1996), “A canonical model of consumer evaluations and theoretical bases of expectations”, in Swartz, T.A., Bowen, D.E. and Brown, S.W. (Eds), Advances in Services Marketing and Management, Vol. 5, JAI Press, Greenwich, CT, pp. 1-44.
    • (1996) Advances in Services Marketing and Management , vol.5 , pp. 1-44
    • Iacobucci, D.1    Ostrom, A.L.2    Braig, B.M.3    Bezjian-Avery, A.4
  • 23
    • 84990587370 scopus 로고
    • Perceived service quality and user satisfaction with the information services function
    • Kettinger, W.J. and Lee, C.C. (1994), “Perceived service quality and user satisfaction with the information services function”, Decision Sciences, Vol. 25 No. 5-6, pp. 737-66.
    • (1994) Decision Sciences , vol.25 , Issue.5-6 , pp. 737-766
    • Kettinger, W.J.1    Lee, C.C.2
  • 24
    • 0010274034 scopus 로고    scopus 로고
    • SERVQUAL: a tool for measuring patients’ opinions of hospital service quality in Hong Kong
    • Lam, S.S.K. (1997), “SERVQUAL: a tool for measuring patients’ opinions of hospital service quality in Hong Kong”, Total Quality Management, Vol. 8 No. 4, pp. 145-52.
    • (1997) Total Quality Management , vol.8 , Issue.4 , pp. 145-152
    • Lam, S.S.K.1
  • 25
    • 5944262851 scopus 로고    scopus 로고
    • Measuring service quality: a test-retest reliability investigation of SERVQUAL
    • Lam, S.S.K. and Woo, K.S. (1997), “Measuring service quality: a test-retest reliability investigation of SERVQUAL”, Journal of the Market Research Society, Vol. 39 No. 2, pp. 381-96.
    • (1997) Journal of the Market Research Society , vol.39 , Issue.2 , pp. 381-396
    • Lam, S.S.K.1    Woo, K.S.2
  • 26
    • 85011505721 scopus 로고    scopus 로고
    • Service quality: the construct, its dimensionality and its measurement
    • Swartz, T.A. Bowen, D.E. and Brown, S.W. (Eds), JAI Press, Greenwich, CT
    • Lapierre, J. (1996), “Service quality: the construct, its dimensionality and its measurement”, in Swartz, T.A., Bowen, D.E. and Brown, S.W. (Eds), Advances in Services Marketing and Management: Research and Practice, Vol. 5, JAI Press, Greenwich, CT, pp. 45-70.
    • (1996) Advances in Services Marketing and Management: Research and Practice , vol.5 , pp. 45-70
    • Lapierre, J.1
  • 28
    • 84986154371 scopus 로고
    • The marketing aspects of service quality
    • Berry, L. Shostack, G. and Upah, G. (Eds), American Marketing, Chicago, IL
    • Lewis, R.C. and Booms, B.H. (1983), “The marketing aspects of service quality”, in Berry, L., Shostack, G. and Upah, G. (Eds), Emerging Perspectives on Services Marketing, American Marketing, Chicago, IL, pp. 99-107.
    • (1983) Emerging Perspectives on Services Marketing , pp. 99-107
    • Lewis, R.C.1    Booms, B.H.2
  • 29
    • 0002603592 scopus 로고
    • Defining and measuring the quality of customer service
    • Lewis, B.R. and Mitchell, V.W. (1990), “Defining and measuring the quality of customer service”, Marketing Intelligence and Planning, Vol. 8 No. 6, pp. 11-17.
    • (1990) Marketing Intelligence and Planning , vol.8 , Issue.6 , pp. 11-17
    • Lewis, B.R.1    Mitchell, V.W.2
  • 30
    • 0002709789 scopus 로고
    • A comparison of four multi-attribute models in the prediction of consumer attitudes
    • June
    • Mazis, M.B., Ahtola, O.T. and Klippel, R.E. (1975), “A comparison of four multi-attribute models in the prediction of consumer attitudes”, Journal of Consumer Research, Vol. 2, June, pp. 38-52.
    • (1975) Journal of Consumer Research , vol.2 , pp. 38-52
    • Mazis, M.B.1    Ahtola, O.T.2    Klippel, R.E.3
  • 31
    • 0001734410 scopus 로고    scopus 로고
    • The dimensions of service quality: the original European perspective revisited
    • Mels, G., Boshoff, C. and Nel, D. (1997), “The dimensions of service quality: the original European perspective revisited”, The Service Industries Journal, Vol. 17 No. 1, pp. 173-89.
    • (1997) The Service Industries Journal , vol.17 , Issue.1 , pp. 173-189
    • Mels, G.1    Boshoff, C.2    Nel, D.3
  • 32
    • 0030493253 scopus 로고    scopus 로고
    • Changing the concept and measure of service quality in academic libraries
    • Nitecki, D.A. (1996), “Changing the concept and measure of service quality in academic libraries”, Journal of Academic Librarianship, Vol. 22 No. 3, pp. 181-90.
    • (1996) Journal of Academic Librarianship , vol.22 , Issue.3 , pp. 181-190
    • Nitecki, D.A.1
  • 33
    • 0041596681 scopus 로고
    • Conceptualization and measurement of disconfirmation perceptions in the prediction of consumer satisfaction
    • Hunt, H.K. and Day, R.L. (Eds), Indiana University, School of Business, Bloomington, IN
    • Oliver, R. (1980), “Conceptualization and measurement of disconfirmation perceptions in the prediction of consumer satisfaction”, in Hunt, H.K. and Day, R.L. (Eds), Refining Concepts and Measures of Consumer Satisfaction and Complaining Behavior, Indiana University, School of Business, Bloomington, IN, pp. 2-6.
    • (1980) Refining Concepts and Measures of Consumer Satisfaction and Complaining Behavior , pp. 2-6
    • Oliver, R.1
  • 34
    • 84986012756 scopus 로고
    • Measurement and evaluation of satisfaction processes in retail settings
    • Fall
    • Oliver, R.L. (1981), “Measurement and evaluation of satisfaction processes in retail settings”, Journal of Retailing, Vol. 57, Fall, pp. 25-48.
    • (1981) Journal of Retailing , vol.57 , pp. 25-48
    • Oliver, R.L.1
  • 35
    • 84986128294 scopus 로고
    • A conceptual model of service quality and service satisfaction: compatible goals, different concepts
    • Swartz, T.A. Bowen, D.E. and Brown, S.W. (Eds), JAI Press, Greenwich, CT
    • Oliver, R.L. (1993), “A conceptual model of service quality and service satisfaction: compatible goals, different concepts”, in Swartz, T.A., Bowen, D.E. and Brown, S.W. (Eds), Advances in Services Marketing and Management: Research and Practice, Vol. 2, JAI Press, Greenwich, CT, pp. 65-85.
    • (1993) Advances in Services Marketing and Management: Research and Practice , vol.2 , pp. 65-85
    • Oliver, R.L.1
  • 36
    • 0001261094 scopus 로고
    • Refinement and reassessment of the SERVQUAL Scale
    • Parasuraman, A., Berry, L.L. and Zeithaml, V.A. (1991), “Refinement and reassessment of the SERVQUAL Scale”, Journal of Retailing, Vol. 67 No. 4, pp. 420-50.
    • (1991) Journal of Retailing , vol.67 , Issue.4 , pp. 420-450
    • Parasuraman, A.1    Berry, L.L.2    Zeithaml, V.A.3
  • 37
    • 58149206846 scopus 로고
    • More on improving service quality measurement
    • Parasuraman, A., Berry, L.L. and Zeithaml, V.A. (1993), “More on improving service quality measurement”, Journal of Retailing, Vol. 69 No. 1, pp. 140-7.
    • (1993) Journal of Retailing , vol.69 , Issue.1 , pp. 140-147
    • Parasuraman, A.1    Berry, L.L.2    Zeithaml, V.A.3
  • 38
    • 0002408510 scopus 로고
    • A conceptual model of service quality and its implications for future research
    • Fall
    • Parasuraman, A., Zeithaml, V.A. and Berry, L.L. (1985), “A conceptual model of service quality and its implications for future research”, Journal of Marketing, Vol. 49, Fall, pp. 41-50.
    • (1985) Journal of Marketing , vol.49 , pp. 41-50
    • Parasuraman, A.1    Zeithaml, V.A.2    Berry, L.L.3
  • 39
    • 84986149021 scopus 로고
    • SERVQUAL: a multiple-item scale for measuring consumer perceptions of service quality
    • Parasuraman, A., Zeithaml, V.A. and Berry, L.L. (1988), “SERVQUAL: a multiple-item scale for measuring consumer perceptions of service quality”, Journal of Retailing, Vol. 64 No. 1, pp. 12-40.
    • (1988) Journal of Retailing , vol.64 , Issue.1 , pp. 12-40
    • Parasuraman, A.1    Zeithaml, V.A.2    Berry, L.L.3
  • 40
    • 84986040631 scopus 로고
    • Reassessment of expectations as a comparison standard in measuring service quality: implications for further research
    • January
    • Parasuraman, A., Zeithaml, V.A. and Berry, L.L. (1994a), “Reassessment of expectations as a comparison standard in measuring service quality: implications for further research”, Journal of Marketing, Vol. 58, January, pp. 111-24.
    • (1994) Journal of Marketing , vol.58 , pp. 111-124
    • Parasuraman, A.1    Zeithaml, V.A.2    Berry, L.L.3
  • 41
    • 0000977997 scopus 로고
    • Alternative scales for measuring service quality: a comparative assessment based on psychometric and diagnostic criteria
    • Parasuraman, A., Zeithaml, V.A. and Berry, L.L. (1994b), “Alternative scales for measuring service quality: a comparative assessment based on psychometric and diagnostic criteria”, Journal of Retailing, Vol. 70 No. 3, pp. 201-30.
    • (1994) Journal of Retailing , vol.70 , Issue.3 , pp. 201-230
    • Parasuraman, A.1    Zeithaml, V.A.2    Berry, L.L.3
  • 42
    • 53349142500 scopus 로고
    • Service quality: a measure of information systems effectiveness
    • Pitt, L.F., Watson, R.T. and Kavan, C.B. (1995), “Service quality: a measure of information systems effectiveness”, MIS Quarterly, Vol. 19 No. 2, pp. 173-87.
    • (1995) MIS Quarterly , vol.19 , Issue.2 , pp. 173-187
    • Pitt, L.F.1    Watson, R.T.2    Kavan, C.B.3
  • 43
    • 27844528427 scopus 로고
    • A test of four service quality measurement scales: the case of the Australian advertising industry
    • Working Paper 39, Centre de Recherche et d'Etudes Appliquées, Group esc Nantes Atlantique, Graduate School of Management, Nantes, France
    • Quester, P., Wilkinson, J.W. and Romaniuk, S. (1995), “A test of four service quality measurement scales: the case of the Australian advertising industry”, Working Paper 39, Centre de Recherche et d'Etudes Appliquées, Group esc Nantes Atlantique, Graduate School of Management, Nantes, France.
    • (1995)
    • Quester, P.1    Wilkinson, J.W.2    Romaniuk, S.3
  • 46
    • 0032022061 scopus 로고    scopus 로고
    • Provider and customer expectations of successful simulation projects
    • Robinson, S. and Pidd, M. (1998), “Provider and customer expectations of successful simulation projects”, Journal of the Operational Research Society, Vol. 49 No. 3, pp. 200-9.
    • (1998) Journal of the Operational Research Society , vol.49 , Issue.3 , pp. 200-209
    • Robinson, S.1    Pidd, M.2
  • 48
    • 0000718725 scopus 로고
    • Measuring service quality: is SERVQUAL now redundant?
    • Smith, A. (1995), “Measuring service quality: is SERVQUAL now redundant?”, Journal of Marketing Management, Vol. 11, pp. 257-76.
    • (1995) Journal of Marketing Management , vol.11 , pp. 257-276
    • Smith, A.1
  • 49
    • 0030161598 scopus 로고    scopus 로고
    • An empirical examination of a model of perceived service quality and satisfaction
    • Spreng, R.A. and Mackoy, R.D. (1996), “An empirical examination of a model of perceived service quality and satisfaction”, Journal of Retailing, Vol. 72 No. 2, pp. 201-14.
    • (1996) Journal of Retailing , vol.72 , Issue.2 , pp. 201-214
    • Spreng, R.A.1    Mackoy, R.D.2
  • 50
    • 51249177656 scopus 로고
    • Consumer and provider expectations and experiences in evaluating professional service quality
    • Swartz, T.A. and Brown, S.W. (1989), “Consumer and provider expectations and experiences in evaluating professional service quality”, Journal of the Academy of Marketing Science, Vol. 17 No. 2, pp. 189-95.
    • (1989) Journal of the Academy of Marketing Science , vol.17 , Issue.2 , pp. 189-195
    • Swartz, T.A.1    Brown, S.W.2
  • 51
    • 84986105642 scopus 로고
    • Service quality and consumer attitudes: reconciling theory and measurement
    • Swartz, T.A. Bowen, D.E. and Brown, S.W. (Eds), JAI Press, Greenwich, CT
    • Taylor, S.A. (1995), “Service quality and consumer attitudes: reconciling theory and measurement”, in Swartz, T.A., Bowen, D.E. and Brown, S.W. (Eds), Advances in Services Marketing and Management: Research and Practice, Vol. 4, JAI Press, Greenwich, CT, pp. 1-36.
    • (1995) Advances in Services Marketing and Management: Research and Practice , vol.4 , pp. 1-36
    • Taylor, S.A.1
  • 52
    • 43949153571 scopus 로고
    • An assessment of the relationship between service quality and customer satisfaction in the formation of consumers’ purchase intentions
    • Taylor, S.A. and Baker, T.L. (1994), “An assessment of the relationship between service quality and customer satisfaction in the formation of consumers’ purchase intentions”, Journal of Retailing, Vol. 70 No. 2, pp. 163-78.
    • (1994) Journal of Retailing , vol.70 , Issue.2 , pp. 163-178
    • Taylor, S.A.1    Baker, T.L.2
  • 53
    • 0042798092 scopus 로고
    • Assessing actual service performance: incongruities between expectation and evaluation criteria
    • Taylor, V.A. and Miyazaki, A.D. (1995), “Assessing actual service performance: incongruities between expectation and evaluation criteria”, Advances in Consumer Research, Vol. 22, pp. 599-605.
    • (1995) Advances in Consumer Research , vol.22 , pp. 599-605
    • Taylor, V.A.1    Miyazaki, A.D.2
  • 54
    • 17244375174 scopus 로고
    • Expectations, performance evaluation, and consumers’ perceptions of quality
    • Teas, R.K. (1993a), “Expectations, performance evaluation, and consumers’ perceptions of quality”, Journal of Marketing, Vol. 57 No. 4, pp. 18-34.
    • (1993) Journal of Marketing , vol.57 , Issue.4 , pp. 18-34
    • Teas, R.K.1
  • 55
    • 84952732190 scopus 로고
    • Consumer expectations and the measurement of perceived service quality
    • Teas, R.K. (1993b), “Consumer expectations and the measurement of perceived service quality”, Journal of Professional Services Marketing, Vol. 8 No. 2, pp. 33-54.
    • (1993) Journal of Professional Services Marketing , vol.8 , Issue.2 , pp. 33-54
    • Teas, R.K.1
  • 56
    • 84986159118 scopus 로고
    • Expectations as a comparison standard in measuring service quality: an assessment of a reassessment
    • Teas, R.K. (1994), “Expectations as a comparison standard in measuring service quality: an assessment of a reassessment”, Journal of Marketing, Vol. 58 No. 1, pp. 132-9.
    • (1994) Journal of Marketing , vol.58 , Issue.1 , pp. 132-139
    • Teas, R.K.1
  • 57
    • 0003137315 scopus 로고    scopus 로고
    • From SERVQUAL to HOLSAT: holiday satisfaction in Varadero, Cuba
    • Tribe, J. and Snaith, T. (1998), “From SERVQUAL to HOLSAT: holiday satisfaction in Varadero, Cuba”, Tourism Management, Vol. 19 No. 1, pp. 25-34.
    • (1998) Tourism Management , vol.19 , Issue.1 , pp. 25-34
    • Tribe, J.1    Snaith, T.2
  • 58
    • 84986090402 scopus 로고
    • Modelling consumer satisfaction processes using experience-based norms
    • August
    • Woodruff, R.B., Cadotte, E.R. and Jenkins, R.L. (1983), “Modelling consumer satisfaction processes using experience-based norms”, Journal of Marketing Research, Vol. 20, August, pp. 296-304.
    • (1983) Journal of Marketing Research , vol.20 , pp. 296-304
    • Woodruff, R.B.1    Cadotte, E.R.2    Jenkins, R.L.3
  • 59
    • 0024804466 scopus 로고
    • Linking service quality, customer satisfaction, and behavioral intention
    • December
    • Woodside, A.G., Frey, L.L. and Daly, R.T. (1989), “Linking service quality, customer satisfaction, and behavioral intention”, Journal of Health Care Marketing, Vol. 9, December, pp. 5-17.
    • (1989) Journal of Health Care Marketing , vol.9 , pp. 5-17
    • Woodside, A.G.1    Frey, L.L.2    Daly, R.T.3
  • 60
    • 0039085670 scopus 로고
    • The nature and determinants of customer expectations of service
    • Report No. 91-113, Marketing Science Institute Research Program Series, May
    • Zeithaml, V.A., Berry, L.L. and Parasuraman, A. (1991), “The nature and determinants of customer expectations of service”, Report No. 91-113, Marketing Science Institute Research Program Series, May.
    • (1991)
    • Zeithaml, V.A.1    Berry, L.L.2    Parasuraman, A.3


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.