An empirical study of goan students' behaviour towards advertisements

Indian Journal of Marketing

Volumn 42, Issue 4, 2012, Pages 24-34

  Costa, Juao C ^a  

^a Rosary College of Commerce and Arts   (India)

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EID: 84970959959     PISSN: 09738703     EISSN: None     Source Type: Journal    
DOI: None     Document Type: Article

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