Optimizing retail assortments for diverse customer preferences

International Series in Operations Research and Management Science

Volumn 122, Issue , 2009, Pages 183-205

  Smith, Stephen A ^a  

^a SANTA CLARA UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84955063001     PISSN: 08848289     EISSN: None     Source Type: Book Series    
DOI: 10.1007/978-0-387-78902-6_8     Document Type: Chapter

References (27)

1. Andrews, Rick L. and T. C. Srinivasan (1995), “Studying Consideration Effects in Empirical Choice Models,” Journal of Marketing Research, 32 (February), 30–41.
2. Ben Akiva, Moshe and Steven Lerman (1985), Discrete Choice Analysis, Cambridge: MIT Press.
3. Bucklin, Randall and James Lattin (1991) A Two State Model of Purchase Incidence and Brand Choice,” Marketing Science, 10, (Winter), 24–39.
4. Cachon, Gerard, Christian Terwiesch and Yi Xu (2005), “Assortment Planning in the Presence of Consumer Search,” Manufacturing and Service Operations Management, 7 (4) 330–346.
5. Cachon, Gerard and A. Gurhan Kok, (2007) “Category Management and Coordination in Retail Assortment Planning in the Presence of Basket Shopping Consumers,” Management Science, 53, (June), 934–951.
6. Chen, Kyle D. and Warren H. Hausman (2001), “Technical Note - Mathematical Properties of the Optimal Product Line Selection Problem Using Choice-Based Conjoint Analysis,” Management Science, 46 (2), 327332.
7. Cintagunta, Pradeep K. (1993) “Investigating Purchase Incidence, Brand Choice, and Purchase Quantity Decisions of Households,” Marketing Science, 12, 184–208.
8. Chong, Juin-Kuan, Teck-Hua Ho and Christopher Tang (2001), “A Modeling Framework for Category Assortment Planning,” Manufacturing and Service Operations Management, 3 (3), 191–210.
9. Dobson, Gregory and Shlomo Kalish (1988), “Positioning and Pricing a Product Line,” Marketing Science, 7 (2), 107–125.
10. Dobson, Gregory and Shlomo Kalish (1993), “Heuristics for Positioning and Pricing a Product Line Using Conjoint and Cost Data,” Management Science, 39 (2), 160–175.
11. Green, Paul E. and Abba M. Krieger (1985), “Models and Heuristics for Product Line Selection,” Marketing Science, 4 (1), 1–19.
12. Green, Paul E. and V. Srinivasan (1978), “Conjoint Analysis in Consumer Research: Issues and Outlook,” Journal of Consumer Research, 5 (2), 103–123.
13. Guar, Vishal and Dorothy Honhon, (2006) “Assortment Planning and Inventory Decisions Under a Locational Choice Model,” Management Science, 52 (10), 1528–1543.
14. Hanson, Ward and Kalyanam, Kirthi (2006) Internet Marketing and e-Commerce, Southwestern College Publishing.
15. Honhon, Dorothee, Vishaul Guar and Sridhar Seshadri (2006), “Assortment Planning and Inventory Management Under Dynamic Substitution,” working paper, Stern School of Business, New York University.
16. Kahn, Barbara E. and Donald R. Lehmann (1991), “Modeling Choice Among Assortments,” Journal of Retailing, 67, (Fall) 274–299.
17. Kohli, Rajeev and R. Sukumar (1990), “Heuristics for Product-Line Design Using Conjoint Analysis,” Management Science, 36 (12), 1464–1478.
18. Kok, A. Gurhan and Marshall Fisher (2007), “Demand Estimation and Assortment Optimization Under Substitution: Methodology and Application,” Operations Research, 55, (Nov) 1001–1021.
19. Kok A Gurhan, Marshall Fisher and Ramnath Vaidyanathan (2008), “Assortment Planning: Review of Literature and Industry Practice,” to appear in Retail Supply Chain Management, N. Agrawal and S. Smith editors.
20. Mahajan, Siddarth and Garrett van Ryzin (2001) “Stocking Retail Assortments under Dynamic Substitution,” Operations Research, 49, (3) 334–351.
21. McBride, Richard D. and Fred S. Zufryden (1988), “An Integer Programming Approach to the Optimal Product Line Selection Problem,” Marketing Science, 7 (2), 126–140.
22. Roberts, John H. and James M. Lattin (1991), “Development and Testing of a Model of Consideration Set Composition,” Journal of Marketing Research, 28 (November), 429–440.
23. Roberts, John H. and James M. Lattin (1997), “Consideration: Review of Research Prospects and Future Insights,” Journal of Marketing Research, 34 (August), 406–410.
24. Siddarth, S. Randolph Bucklin, and Donald Morrison (1995), “Making the Cut: Modeling and Analyzing Choice Set Restriction in Scanner Panel Data,” Journal of Marketing Research, 32, (August) 255–266.
25. Smith, Stephen A. and Naren Agrawal (2000), “Management of Multi-item Retail Inventories Systems with Demand Substitution,” Operations Research, 48, 50–64.
26. Van Ryzin, Garrett and Siddarth Mahajan (1999), “On the Relationship Between Inventory Costs and Variety Benefits in Retail Assortments,” Management Science, 45, 1496–1509.
27. Wittink, Dick R., and Philippe Cattin (1989), “Commercial Use of Conjoint Analysis: An Update,” Journal of Marketing, 53 (3), 91–96.