Buyer–Seller Relationships in Business Markets

Journal of Marketing Research

Volumn 36, Issue 4, 1999, Pages 439-460

  Cannon, Joseph P ^a   Perreault, William D ^b  

^a Kansas State University   (United States)

^b UNIVERSITY OF NORTH CAROLINA   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84951560780     PISSN: 00222437     EISSN: 15477193     Source Type: Journal    
DOI: 10.1177/002224379903600404     Document Type: Article

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