Agency beliefs in the power of advertising

International Journal of Advertising

Volumn 19, Issue 3, 2000, Pages 335-348

  Ewing, Michael T ^a   Jones, John Philip ^b  

^a CURTIN UNIVERSITY   (Australia)

^b SYRACUSE UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84909107999     PISSN: 02650487     EISSN: None     Source Type: Journal    
DOI: 10.1080/02650487.2000.11104805     Document Type: Article

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