Presenting professorship on social media: from content and strategy to evaluation

Chinese Journal of Communication

Volumn 7, Issue 4, 2014, Pages 389-408

  Mou, Yi ^a  

^a MACAU UNIVERSITY OF SCIENCE AND TECHNOLOGY   (Macao)

Author keywords

evaluation; microblog; professorship; self presentation; social media; strategy

Indexed keywords

EID: 84908545850     PISSN: 17544750     EISSN: 17544769     Source Type: Journal    
DOI: 10.1080/17544750.2014.938669     Document Type: Article

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