-
2
-
-
84906287403
-
-
One source of this definition is in the popular textbook, 6th edition (Englewood Cliffs, N.J.: Prentice-Hall
-
One source of this definition is in the popular textbook, Scott M. Cutlip, Allen H. Center, and Glen M. Broom, Effective Public Relations, 6th edition (Englewood Cliffs, N.J.: Prentice-Hall, 1985), p. 4.
-
(1985)
Effective Public Relations
, pp. 4
-
-
Scott, M.C.1
Center, A.H.2
Broom, G.M.3
-
3
-
-
0040407774
-
Communication and Public Policy
-
See, ed. Dan D. Nimmo and Keith R. Sanders (Beverly Hills, Calif.: Sage
-
See Roger W. Cobb and Charles D. Elder, "Communication and Public Policy," in Handbook of Political Communication, ed. Dan D. Nimmo and Keith R. Sanders (Beverly Hills, Calif.: Sage, 1981), pp. 391-416.
-
(1981)
Handbook of Political Communication
, pp. 391-416
-
-
Roger, W.C.1
Elder, C.D.2
-
5
-
-
84906288082
-
-
Belmont, Calif.:Wadsworth
-
Bernard C. Hennessy, Public Opinion (Belmont, Calif.:Wadsworth, 1965), p. 25.
-
(1965)
Public Opinion
, pp. 25
-
-
Bernard, C.H.1
-
9
-
-
84906302166
-
Today's Key Task for Public Affairs
-
Washington D.C.: Public Affairs Council
-
Douglas G. Pinkham, "Today's Key Task for Public Affairs," in Public Affairs Council 45! Sapphire Anniversary Report (Washington D.C.: Public Affairs Council, 1999), p. 6.
-
(1999)
Public Affairs Council 45! Sapphire Anniversary Report
, pp. 6
-
-
Douglas, G.P.1
-
10
-
-
84906288811
-
Shaping Issues/Manufacturing Agents: Corporate Political Sculpting
-
ed. Barry M. Mitnick (Newbury Park, Calif.: Sage
-
John F. Mahon, "Shaping Issues/Manufacturing Agents: Corporate Political Sculpting," in Corporate Political Agency: The Construction of Competition in Public Affairs, ed. Barry M. Mitnick (Newbury Park, Calif.: Sage, 1993), p. 196.
-
(1993)
Corporate Political Agency: The Construction of Competition in Public Affairs
, pp. 196
-
-
John, F.M.1
-
11
-
-
84906287932
-
-
See, 10th edition (New York: McGraw-Hill
-
See James E. Post, et al., Business and Society: Corporate Strategy, Public Policy, Ethics, 10th edition (New York: McGraw-Hill, 2002).
-
(2002)
Business and Society: Corporate Strategy, Public Policy, Ethics
-
-
James, E.P.1
-
18
-
-
0036765480
-
Managing the Extended Enterprise: The New Stakeholder View
-
Fall
-
John F. Mahon, "Managing the Extended Enterprise: The New Stakeholder View," California Management Review, Vol. 45, Fall 2002, p. 10.
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(2002)
California Management Review
, vol.45
, pp. 10
-
-
John, F.M.1
-
20
-
-
84906291855
-
Microsoft's All-Out Counterattack
-
May 15
-
Dan Carney, with Amy Borrus and Jay Greene, "Microsoft's All-Out Counterattack," BusinessWeek, May 15, 2000, pp. 103-106.
-
(2000)
BusinessWeek
, pp. 103-106
-
-
Carney, D.1
Borrus, A.2
Greene, J.3
-
21
-
-
84906289048
-
Microsoft Ad Aims to Boost Image
-
April 29
-
Stanley Holmes, "Microsoft Ad Aims to Boost Image," Los Angeles Times, April 29, 2000, p. C-2.
-
(2000)
Los Angeles Times
-
-
Holmes, S.1
-
22
-
-
84906295692
-
Commentary: The Unseemly Campaign of Mr. Microsoft
-
April 24
-
Mike France, "Commentary: The Unseemly Campaign of Mr. Microsoft," Business Week, April 24, 2000, p. 53.
-
(2000)
Business Week
, pp. 53
-
-
France, M.1
-
23
-
-
84906287404
-
A 'Predatory' Monopolist Tries the Old Soft Sell
-
April 21
-
Stuein L. Hwang, "A 'Predatory' Monopolist Tries the Old Soft Sell," Wall Street Journal, April 21, 2000, p. B1.
-
(2000)
Wall Street Journal
-
-
Stuein, L.H.1
-
24
-
-
84906284563
-
-
Foundation for Public Affairs, op. cit. The previous survey was, Washington, D.C.: Foundation for Public Affairs, 1997
-
Foundation for Public Affairs, op. cit. The previous survey was James E. Post and Jennifer J. Griffin, 1996 Survey: The State of Corporate Public Affairs (Washington, D.C.: Foundation for Public Affairs, 1997).
-
(1996)
Survey: The State of Corporate Public Affairs
-
-
James, E.P.1
Griffin, J.J.2
-
25
-
-
0001951985
-
Accord to Combat Sweatshop Labor Faces Obstacles
-
April 13
-
Steven Greenhouse, "Accord to Combat Sweatshop Labor Faces Obstacles," New York Times, April 13, 1997, p. A1.
-
(1997)
New York Times
-
-
Greenhouse, S.1
-
27
-
-
84906284138
-
-
See, New York: McGraw-Hill
-
See John E. Marston, Modern Public Relations (New York: McGraw-Hill, 1979), pp. 185-203.
-
(1979)
Modern Public Relations
, pp. 185-203
-
-
John, E.M.1
-
28
-
-
84906287403
-
-
6th edition (Englewood Cliffs, N.J.: Prentice-Hall
-
Scott M. Cutlip, Allen H. Center and Glen M. Broom, Effective Public Relations, 6th edition (Englewood Cliffs, N.J.: Prentice-Hall, 1985), pp. 199-201.
-
(1985)
Effective Public Relations
, pp. 199-201
-
-
Scott, M.C.1
Center, A.H.2
Broom, G.M.3
-
29
-
-
0346606788
-
The Essentials of Scenario Writing
-
July-August
-
Steven Schnaars and Paschalina Ziamou, "The Essentials of Scenario Writing," Business Horizons, Vol. 44, July-August 2001, pp. 25-32.
-
(2001)
Business Horizons
, vol.44
, pp. 25-32
-
-
Schnaars, S.1
Ziamou, P.2
-
30
-
-
84906284555
-
-
See
-
See http://www.gbn.org/public/gbnstory/scenarios.
-
-
-
-
31
-
-
0141585637
-
Managing Corporate External Issues: An Analytical Framework
-
October
-
Peter F. Bartha, "Managing Corporate External Issues: An Analytical Framework," Business Quarterly, Vol. 47, October 1982, pp. 78-90.
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(1982)
Business Quarterly
, vol.47
, pp. 78-90
-
-
Peter, F.B.1
-
32
-
-
0002043695
-
Corporate Political Strategy
-
See, Autumn
-
See John F. Mahon, "Corporate Political Strategy," Business in the Contemporary World, Vol. 2, Autumn 1989, pp. 50-62.
-
(1989)
Business in the Contemporary World
, vol.2
, pp. 50-62
-
-
John, F.M.1
-
33
-
-
84906284556
-
Selecting an Organizational Structure for Implementing Issues Management
-
Mitnick, op. cit.
-
Allen M. Kaufman, Ernest J. Englander, and Alfred A. Marcus, "Selecting an Organizational Structure for Implementing Issues Management," in Mitnick, op. cit., p. 153.
-
-
-
Allen, M.K.1
Englander, E.J.2
Marcus, A.A.3
-
35
-
-
84906284557
-
-
See table of contents in Foundation for Public Affairs, Washington, DC: Congressional Quarterly
-
See table of contents in Foundation for Public Affairs, Public Interest Profiles, 1992-1993 (Washington, DC: Congressional Quarterly, 1992).
-
(1992)
Public Interest Profiles, 1992-1993
-
-
-
36
-
-
84906298985
-
New AFL-CIO President Seeks to Revitalize Old Federation
-
See, October 29
-
See Robert L. Rose, "New AFL-CIO President Seeks to Revitalize Old Federation," Wall Street Journal, October 29, 1996, p. B1.
-
(1996)
Wall Street Journal
-
-
Robert, L.R.1
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38
-
-
84906284558
-
Social Policy Themes
-
Winter
-
"Social Policy Themes," Social Policy, Vol. 32, Winter 2001/2002, p. 2.
-
(2001)
Social Policy
, vol.32
, pp. 2
-
-
-
39
-
-
84906293428
-
After Seattle-Citizens' Groups: The Non-governmental Order
-
December 11
-
"After Seattle-Citizens' Groups: The Non-governmental Order," Economist, December 11, 1999, p. 21.
-
(1999)
Economist
, pp. 21
-
-
-
41
-
-
84906297435
-
Citizen Groups, Public Policy, and Corporate Responses
-
ed. Lloyd B. Dennis. (Lanham, Md.: University Press of America
-
John M. Holcomb, "Citizen Groups, Public Policy, and Corporate Responses," in Practical Public Affairs in an Era of Change: A Communications Guide for Business, Government, and College, ed. Lloyd B. Dennis. (Lanham, Md.: University Press of America, 1996), p. 209.
-
(1996)
Practical Public Affairs in an Era of Change: A Communications Guide for Business, Government, and College
, pp. 209
-
-
John, M.H.1
-
46
-
-
4244118593
-
How a PR FirmExecuted the Alar Scare
-
See, October 3
-
See "How a PR FirmExecuted the Alar Scare,"Wall Street Journal, October 3, 1989, p. A22.
-
(1989)
Wall Street Journal
-
-
-
47
-
-
84906295901
-
Web Becomes a Cybertool for Political Activists
-
August 5
-
Edward Harris, "Web Becomes a Cybertool for Political Activists,"Wall Street Journal, August 5, 1999, p. B11.
-
(1999)
Wall Street Journal
-
-
Harris, E.1
-
48
-
-
0037755452
-
Activists Without Borders
-
October 4
-
Pete Engardio, "Activists Without Borders," BusinessWeek, October 4, 1999, p. 144.
-
(1999)
BusinessWeek
, pp. 144
-
-
Engardio, P.1
-
49
-
-
84906295127
-
O'Dwyer's PR Service Report
-
February
-
O'Dwyer's PR Service Report, February 2001, pp. 1, 26.
-
(2001)
-
-
-
50
-
-
84906284547
-
Election Preview
-
January/February
-
"Election Preview," American Enterprise, Vol. 7, January/February 1996, p. 88.
-
(1996)
American Enterprise
, vol.7
, pp. 88
-
-
-
53
-
-
84906289860
-
Burning to Save the Planet
-
September 8
-
Ronald Grover, "Burning to Save the Planet," BusinessWeek, September 8, 2003, p. 41.
-
(2003)
BusinessWeek
, pp. 41
-
-
Grover, R.1
-
54
-
-
84906284760
-
Build-up of Social Energy in Response to an Emerging Public Issue
-
For a chart on the, see, New York: Berkley Publishing
-
For a chart on the "Build-up of Social Energy in Response to an Emerging Public Issue" see Hazel Henderson, Creating Alternative Futures: The End of Economics (New York: Berkley Publishing, 1978), p. 231.
-
(1978)
Creating Alternative Futures: The End of Economics
, pp. 231
-
-
Henderson, H.1
-
55
-
-
84906284549
-
Barry M.N.
-
On this point, see, Newbury Park, Calif.: Sage
-
On this point, see Barry M. Nitnick, editor, "The Strategic Uses of Regulation-and Deregulation," Corporate Political Agency: The Construction of Competition in Public Affairs (Newbury Park, Calif.: Sage, 1993), p. 73.
-
(1993)
Corporate Political Agency: The Construction of Competition in Public Affairs
, pp. 73
-
-
-
57
-
-
79954137500
-
-
Mahwah, N.J.: Lawrence Erlbaum Associates
-
Jarol B. Manheim, The Death of a Thousand Cuts (Mahwah, N.J.: Lawrence Erlbaum Associates, 2001), p. vii.
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(2001)
The Death of a Thousand Cuts
, pp. 7
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-
Jarol, B.M.1
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59
-
-
84906288706
-
J. P. Stevens&Co., Inc
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Boston, Mass.: Irwin
-
James E. Stacey and Frederick S. Sturdivant, "J. P. Stevens&Co., Inc.," The Corporate Social Challenge: Cases and Commentaries (Boston, Mass.: Irwin, 1994), p. 294.
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(1994)
The Corporate Social Challenge: Cases and Commentaries
, pp. 294
-
-
James, E.S.1
Sturdivant, F.S.2
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62
-
-
84928508321
-
Strategic Lawsuits Against Public Participation
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Penelope Canan and George W. Pring, "Strategic Lawsuits Against Public Participation," Social Problems, Vol. 35, No. 5, pp. 506-519.
-
Social Problems
, vol.35
, Issue.5
, pp. 506-519
-
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Canan, P.1
Pring, G.W.2
-
64
-
-
84906299101
-
Lawsuits Against Public Participation
-
See an excellent review of SLAPPS in, White River Junction, Vt.: Chelsea Green Publishing
-
See an excellent review of SLAPPS in Sharon Beder, "Lawsuits Against Public Participation," in Global Spin: The Corporate Assault on Environmentalism (White River Junction, Vt.: Chelsea Green Publishing, 1997), pp. 63-74.
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(1997)
Global Spin: The Corporate Assault on Environmentalism
, pp. 63-74
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Beder, S.1
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65
-
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84906292140
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The Management Report: Where Do the Antis Get Their Money? Parts 1 and 2
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April 15, May 1, 1980, pp. 25-29
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H. A. Cavanaugh, "The Management Report: Where Do the Antis Get Their Money? Parts 1 and 2," Electrical World, April 15, 1980, pp. 51-54; May 1, 1980, pp. 25-29.
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(1980)
Electrical World
, pp. 51-54
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Cavanaugh, H.A.1
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66
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84906284550
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McDonald's Turned Private Investigators on Fastfood Critics
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June 29, Home News section
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Emma Wilkins, "McDonald's Turned Private Investigators on Fastfood Critics," Times, June 29, 1994, Home News section
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(1994)
Times
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Wilkins, E.1
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67
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84906288614
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McDonald's Suffers From Court Grilling
-
Also see, June 25
-
Also see Jackie Kemp, "McDonald's Suffers From Court Grilling," Scotland on Sunday, June 25, 1995, p. 4.
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(1995)
Scotland on Sunday
, pp. 4
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Kemp, J.1
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68
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84906292122
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'McLibel 2' Bite Into Court FightWith Burger Chain
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March 15, Home Page
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James Erlichman, "'McLibel 2' Bite Into Court FightWith Burger Chain," The Guardian, March 15, 1994, Home Page, p. 7.
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(1994)
The Guardian
, pp. 7
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Erlichman, J.1
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69
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84906289974
-
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New York: Random House
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George A. Steiner and John F. Steiner, Casebook for Business, Government, and Society (New York: Random House, 1980), pp. 27-37.
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(1980)
Casebook for Business, Government, and Society
, pp. 27-37
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George, A.S.1
Steiner, J.F.2
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70
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84906284551
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Nike's DisputeWith the University of Oregon
-
See case study, 10th edition (New York: McGraw-Hill Irwin
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See case study: "Nike's DisputeWith the University of Oregon," in James E. Post, Anne T. Lawrence, and James Weber, Business and Society: Corporate Strategy, Public Policy, Ethics, 10th edition (New York: McGraw-Hill Irwin, 2002), pp. 570-580.
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(2002)
Business and Society: Corporate Strategy, Public Policy, Ethics
, pp. 570-580
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James, E.P.1
Lawrence, A.T.2
Weber, J.3
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71
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4243869858
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Labor's Right to Speak Under Attack
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May 18
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Orrin Baird, "Labor's Right to Speak Under Attack," Legal Times, May 18, 1998, p. S34.
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(1998)
Legal Times
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84906297968
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Labor and the GOP: A Shootout in California
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February 16
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Aaron Bernstein and Steven V. Brull, "Labor and the GOP: A Shootout in California," BusinessWeek, February 16, 1998, p. 44.
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(1998)
BusinessWeek
, pp. 44
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Bernstein, A.1
Brull, S.V.2
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Commentary: All's Not Fair in Labor Wars
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July 19
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Aaron Bernstein, "Commentary: All's Not Fair in Labor Wars," BusinessWeek, July 19, 1999, p. 43.
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(1999)
BusinessWeek
, pp. 43
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Bernstein, A.1
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Tough Love for Labor
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October 16
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"Tough Love for Labor," BusinessWeek, October 16, 2000, p. 120.
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(2000)
BusinessWeek
, pp. 120
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75
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84906297868
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Wal-Mart Plans Changes to Wages, Labor Practices
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June 7
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Ann Zimmerman, "Wal-Mart Plans Changes to Wages, Labor Practices," Wall Street Journal, June 7, 2004, p. B3.
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Wall Street Journal
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Zimmerman, A.1
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How Wal-Mart Keeps Unions at Bay
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October 28
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Wendy Zellner, "How Wal-Mart Keeps Unions at Bay," BusinessWeek, October 28, 2002, p. 94.
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(2002)
BusinessWeek
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Zellner, W.1
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77
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84906284543
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Foundation for Public Affairs, Washington, D.C.: Congressional Quarterly
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Foundation for Public Affairs, Public Interest Profiles 1998-1989 (Washington, D.C.: Congressional Quarterly, 1988), p. 58.
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(1988)
Public Interest Profiles 1998-1989
, pp. 58
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78
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8744284878
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Engagement with Integrity: What We Should Expect Multinational Firms to Do About Human Rights in China
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Michael A. Santoro, "Engagement with Integrity: What We Should Expect Multinational Firms to Do About Human Rights in China," Business & the Contemporary World, Vol. 10, No. 1, 1998, pp. 25-54.
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(1998)
Business & the Contemporary World
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, Issue.1
, pp. 25-54
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Michael, A.S.1
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79
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84906284544
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A New Tune for Protecting the Environment, in Harmony
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March/April
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"A New Tune for Protecting the Environment, in Harmony," Chemecology, March/April 1996, pp. 2-3.
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(1996)
Chemecology
, pp. 2-3
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80
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84906287909
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Community Relationship Building: Local Leadership in the Risk Communication Infrastructure
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Robert L. Heath, Julie Bradshaw, and Jaesub Lee, "Community Relationship Building: Local Leadership in the Risk Communication Infrastructure," Journal of Public Relations Research, Vol. 14, No. 4, 2002, p. 318.
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Journal of Public Relations Research
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, pp. 318
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Robert, L.H.1
Bradshaw, J.2
Lee, J.3
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81
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84906291529
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For a brief overview of interest group theory, see, Chicago: Dorsey Press
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For a brief overview of interest group theory, see Jay M. Shafritz, The Dorsey Dictionary of American Government and Politics (Chicago: Dorsey Press, 1988), pp. 286-288.
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(1988)
The Dorsey Dictionary of American Government and Politics
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Jay, M.S.1
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82
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85008757848
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Blah, Blah, Blah: The Crucial Question for These Noisy Times May Just Be: 'Hugh?'
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Cynthia Crossen, "Blah, Blah, Blah: The Crucial Question for These Noisy Times May Just Be: 'Hugh?'" Wall Street Journal, p. A1
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Wall Street Journal
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Crossen, C.1
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Training for E-Mail
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March
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Llyle Sussman, Peggy Golden, and Renee Beauclair, "Training for E-Mail," Training and Development Journal, Vol. 45, March 1991, pp. 70-73.
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(1991)
Training and Development Journal
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, pp. 70-73
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Sussman, L.1
Golden, P.2
Beauclair, R.3
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86
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Working With Public Interest Groups
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April
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Many Ann Pires, "Working With Public Interest Groups," Public Relations Journal, Vol. 39, April 1983, p. 16.
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Public Relations Journal
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87
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84906297548
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SMR Forum: Is Anybody Listening? A Fresh Look at the Art of Management Speechmaking
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Spring
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(1977)
Sloan Management Review
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, pp. 79
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88
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84985154321
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Speechwriting in the Nixon Administration
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Spring
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Gage W. Chapel, "Speechwriting in the Nixon Administration," Journal of Communication, Vol. 26, Spring 1976, pp. 58-72.
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(1976)
Journal of Communication
, vol.26
, pp. 58-72
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90
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84906293846
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Corporate Speechmaking: It's Not Like Selling Soap
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November
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Norman Wasserman, "Corporate Speechmaking: It's Not Like Selling Soap," Management Review, Vol. 68, November 1979, pp. 25-28.
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(1979)
Management Review
, vol.68
, pp. 25-28
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91
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84906284540
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Speechwriting
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Robert L. Dilenschneider (Chicago: Dartnell
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Mary Jane Genova, "Speechwriting" in Dartnell's Public Relations Handbook, ed. Robert L. Dilenschneider (Chicago: Dartnell, 1996), pp. 256-259.
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(1996)
Dartnell's Public Relations Handbook
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Mary, J.G.1
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How Activist Organizations Are using the Internet to Build Relationships
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Maureen Taylor, Michael L. Kent, andWilliam J. White, "How Activist Organizations Are using the Internet to Build Relationships," Public Relations Review, Vol. 27, Fall 2001, p. 273.
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Kent, M.L.2
White, W.J.3
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Pilot Program Teaches How to Negotiate
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"Pilot Program Teaches How to Negotiate," PRSA News, May 1989, p. 1.
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(1989)
PRSA News
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Unlikely Allies: Pact for River's Use Unites Conservationists and a Power Company
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May 20
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Neil Ulman, "Unlikely Allies: Pact for River's Use Unites Conservationists and a Power Company," Wall Street Journal, May 20, 1996, p. A9.
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(1996)
Wall Street Journal
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Ulman, N.1
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95
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84906284534
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Public Participation Requires 2-Way Communication as Demonstrated in Environmental Issues
-
a supplement to pr reporter, July 15
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"Public Participation Requires 2-Way Communication as Demonstrated in Environmental Issues," tips & tactics (a supplement to pr reporter), Vol. 34, July 15, 1996, p. 2.
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(1996)
tips & tactics
, vol.34
, pp. 2
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84906284535
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Public Pressure, Not Science Behind McDonald's Decision
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February
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"Public Pressure, Not Science Behind McDonald's Decision," Chemecology, February 1991, p. 6.
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(1991)
Chemecology
, pp. 6
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97
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84906284536
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Oregon Voters Reject Measure to Close Trojan Nuclear Unit
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November 12
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"Oregon Voters Reject Measure to Close Trojan Nuclear Unit," Electric Utility Week, November 12, 1990, p. 3.
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(1990)
Electric Utility Week
, pp. 3
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98
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