The role of advertising on attitudes and consumption of food and beverage products

Advances in Communication Research to Reduce Childhood Obesity

Volumn , Issue , 2013, Pages 197-219

  Wilcox, Gary B ^a   Williams, Jerome D ^b   Kamal, Sara ^c   Kim, Kyung Ok Kacy ^a  

^a UNIVERSITY OF TEXAS AT AUSTIN   (United States)

^b RUTGERS BUSINESS SCHOOL   (United States)

^c AMERICAN UNIVERSITY IN DUBAI   (United Arab Emirates)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84905407240     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.1007/978-1-4614-5511-0     Document Type: Chapter

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