Compensatory reasoning in choice

Social Psychology of Consumer Behavior

Volumn , Issue , 2008, Pages 131-147

  Chernev, Alexander ^a   Hamilton, Ryan ^a  

^a NONE

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EID: 84886618426     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.4324/9781441605283     Document Type: Chapter

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