The role of market efficiency intuitions in consumer choice: A case of compensatory inferences

Journal of Marketing Research

Volumn 38, Issue 3, 2001, Pages 349-361

  Chernev, Alexander ^a   Carpenter, Gregory S ^a  

^a NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0035535568     PISSN: 00222437     EISSN: None     Source Type: Journal    
DOI: 10.1509/jmkr.38.3.349.18865     Document Type: Review

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