Research on building the preference model of seamless badminton sportswear based on the conjoint analysis

Advanced Materials Research

Volumn 796, Issue , 2013, Pages 462-467

  Fang, Fang ^a   Chen, Yu'e ^a   Lu, Hong ^a  

^a DONGHUA UNIVERSITY   (China)

Author keywords

Conjoint analysis; Consumer preference; Product development; Seamless badminton sportswear

Indexed keywords

CONJOINT ANALYSIS; CONSUMER PREFERENCES; DEVELOPMENT DIRECTIONS; MOISTURE ABSORPTION; PREFERENCE MODELING; PRODUCT ATTRIBUTES; QUESTIONNAIRE SURVEYS; SEAMLESS BADMINTON SPORTSWEAR;

COSTS; PRODUCT DESIGN; PRODUCT DEVELOPMENT; PROTECTIVE CLOTHING; RESEARCH; SALES; SILK; SURVEYS; TEXTILE FINISHING; TEXTILE PROCESSING; TEXTILES;

STATISTICAL METHODS;

EID: 84886011518     PISSN: 10226680     EISSN: None     Source Type: Book Series    
DOI: 10.4028/www.scientific.net/AMR.796.462     Document Type: Conference Paper

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