Marketing Olive Oil Products in the Tunisian Local Market: The Importance of Quality Attributes and Consumers' Behavior

Journal of International Food and Agribusiness Marketing

Volumn 25, Issue 2, 2013, Pages 134-145

  Mtimet, Nadhem ^a   Zaibet, Lokman ^a   Zairi, Chokri ^b   Hzami, Hamida ^c  

^a UNIVERSITY OF CARTHAGE   (Tunisia)

^b Tunisian Ministry of Agriculture   (Tunisia)

^c INSTITUT NATIONAL AGRONOMIQUE DE TUNISIE   (Tunisia)

Author keywords

conjoint analysis; consumers; discrete choice models; olive oil; Tunisia; willingness to pay

Indexed keywords

EID: 84875986162     PISSN: 08974438     EISSN: 15286983     Source Type: Journal    
DOI: 10.1080/08974438.2013.736044     Document Type: Article

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