On initial trust building for e-commerce: Revisiting from the perspective of signal theory and trust transference

Proceedings of the 13th European Conference on Information Systems, Information Systems in a Rapidly Changing Economy, ECIS 2005

Volumn , Issue , 2005, Pages

  Huang, Li Ting ^a   Farn, Cheng Kiang ^a   Yin, Kuo Lien ^a  

^a NATIONAL CENTRAL UNIVERSITY   (Taiwan)

Author keywords

Seal; Signal Theory; Trusted third party; Warranty Perception

Indexed keywords

E-TAILERS; PRIVACY STATEMENTS; TRUST BUILDING; TRUSTED THIRD PARTIES;

INFORMATION SYSTEMS; SEALS; SIGNAL THEORY;

ELECTRONIC COMMERCE;

EID: 84870986448     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: None     Document Type: Conference Paper

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