Influential factors of recommendation behaviour in social network sites - An empirical analysis

19th European Conference on Information Systems, ECIS 2011

Volumn , Issue , 2011, Pages

  Ebermann, Jana ^a   Stanoevska Slabeva, Katarina ^b   Wozniak, Thomas ^a  

^a UNIVERSITY OF ST GALLEN   (Switzerland)

^b UNIVERSITY OF NEUCHÂTEL   (Switzerland)

Author keywords

Electronic word of mouth (eWOM); Recommendation behaviour; Social media; Social network sites; Web 2.0

Indexed keywords

RECOMMENDATION BEHAVIOUR; SOCIAL MEDIA; SOCIAL NETWORKS; WEB 2.0; WORD OF MOUTH;

INFORMATION SYSTEMS; KNOWLEDGE MANAGEMENT;

SOCIAL NETWORKING (ONLINE);

EID: 84870635503     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: None     Document Type: Conference Paper

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